tVB 39:1 BUSINESS START-UP: LEADERS@WORK: IS YOUR CREDIBILITY IN QUESTION?

tVB 39: 1

BUSINESS START-UP:

LEADERS@WORK: IS YOUR CREDIBILITY IN QUESTION?


Credibility Is Prerequisite To Your Influence As A Leader At Work. Are You Promoting Or Destroying The Content You Communicate In Word Or Deed?

10am every first Tuesday was Strategy Briefing at Corp Co, but punctuality was a big issue. Staffers would saunter into the conference hall anytime between 10am and 10.20am. Some didn't even show up. The question is, “Who is responsible?” When issues about discipline and non-alignment to the organization's goals arise, where do we begin to checkmate the problem? I believe one point is the message communicated by policy makers. Corp Co's punctuality-to-meeting problem was easily reversible – if the Manager in charge of the briefings got to the venue on time [at least]. In this case, she hardly ever did! 

As a leader at work, your words and actions inadvertently become messages that inform attitudes and create expectations among your employees and subordinates. When your actions are out of sync with your utterances people will stop taking you seriously! And CREDIBILITY should be a big word for you.

Credibility is trustworthiness, integrity, authority, standing, sincerity. It is prerequisite to your influence and effectiveness as a leader at work. You can promote or destroy it by the content you communicate in word or deed. So, how do you achieve and sustain credibility as a leader at work?

Recently the federal Government changed Fuel pump price to N65 per litre [quite laudable!] and went further by sanctioning non-compliant fuel stations. Whether it is to a key client, a constituency or your staff who you make promises to, you will spiral downward ever so quickly if you don't deliver on your promises. Break the bad habit of committing more than you can deliver. 

To build and sustain credibility [or believability] in communication, Christine W. Zust advices: 

Think Before You Speak

Words, they say, are like broken eggs, you can't 're-package a broken egg!” Regardless of any pressures that may be prevailing on you to speak, think well enough before you open your mouth!

Realistically Promise Only What You Know You Can Deliver. 

There is such a word as 'No', when you are not sure what to do or what decision to make. It is better to say 'No' first and then change over to “Yes” than the converse.

Speak From The Heart. 

Some of the most powerful presenters are people who speak from the heart. When a message is communicated from the heart, it is more believable. An audience can quickly tell the difference between a speaker who is genuine and one who is artificial. Don't just talk the talk…

Walk The Talk. 

Do what you said you would, especially when you said you would. Keep your promises.

Be Yourself. 

We all know individuals who have inflated or even falsified their professional accomplishments to appear more attractive for a leadership position. In Nigeria we call them 'Toronto'. People can see through individuals who try to position themselves as someone they are not. 

Be An Expert. 

A professional development program was presented by a high-ranking female executive with a national company. Although she delivered a great multi-media presentation and was an articulate speaker, she fell apart during the question-answer period. Of the five questions asked of her, she could answer only one, and deferred the other four to her technical support staff operating the computer in the back of the room. She immediately lost credibility with the audience. The energy level in the room plummeted. If she knew her business and had done a better job of preparing for the question-answer period, she would have retained credibility with the audience. 

Be Honest. 

Leaders are the first to be scrutinized during tenuous times, because they are in control, whether they represent government, their companies or a non-profit organization. Too many leaders think they are invincible. When you accept a leadership position, you also accept full responsibility for your words and actions. Be honest from the beginning, and your credibility will remain intact. 

Be Proactive. 

It is never too late to do a credibility check. To stay on track, ask yourself questions, like, "What could potentially jeopardize my credibility?" "What steps can I take to improve my credibility?" "What can I do each day to ensure that my credibility is maintained?" 

There is no asset more valuable or powerful than your personal credibility, because it goes to the very core of who you are as a leader at work. You are responsible for building and maintaining it...for life.

Any Questions on Business Start-Up?

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Business Start-Up Trainer,

Church Work Teacher & Author.

- Lagos, Nigeria.

+234 803 3075 969 (WhatsApp)

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buildyourvisions@gmail.com

tope-banjo.blogspot.com

 

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